Cross border logistics - Does one size fit all? Avoiding the most common pitfalls

May 02, 2013

Consumers may desire products from 'faraway places' but they still wish to be handled in a way that is familiar to them. The reality is 'global' doesn't represent one market. International delivery also brings with it a number of potential pitfalls which can prove costly.

On 2nd May, wnDirect's CIO Ed Turner discussed this subject with delegates at the IMRG Connect event along with the 5 common mistakes of international distribution based around 5 themes: country differences, customs, tracking, returns, customer satisfaction.



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